The person behind
the brand

Precision, passion, and a story unlike any other in Geneva's marketing landscape.

Lakshna Dawaking, Founder of Pixel Digital Media Geneva

Lakshna
Dawaking

Founder & Creative Director — Pixel Digital Media

I'm a digital marketing strategist and brand builder based in Geneva. I founded Pixel Digital Media with one conviction: that great marketing is built on precision, not guesswork.

My background is unconventional for a marketer — I trained in aviation, a world where every detail has consequences and there is no room for error. That discipline is at the core of everything I do. When I work on your brand, I treat it with the same rigour as a flight plan.

I've built and managed brands for restaurants, startups and international businesses — always bringing strategic thinking, creativity, and genuine commitment to results.

If you're ready to build a brand that commands attention in Geneva and beyond, I'd love to talk.

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The principles
behind every project

These aren't just words — they're the standards every client can hold me to.

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Precision over guesswork

Every strategy is grounded in data and clear objectives. Nothing is published without purpose.

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Transparency always

You'll always know what I'm working on, why, and what results to expect. No smoke and mirrors.

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Results, not vanity metrics

I focus on what actually moves your business forward — not numbers that just look good.

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Direct partnership

You work with me — not an account manager. Your brand gets my full attention, always.

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Local roots, global standards

Based in Geneva, I understand the Swiss market and bring international creative standards.

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Long-term thinking

I build brands designed to compound over time — not quick wins that fade.

Client spotlight

Work I'm proud of

Restaurant · Geneva · Ongoing Retainer

A beloved Geneva restaurant with extraordinary food — but a digital presence that wasn't telling its story. We built a community-first strategy that turned diners into genuine advocates.

Through consistent content and targeted local campaigns, their online presence became a real revenue driver. This is what I love doing — taking something special and making sure the world knows about it.

Start your project →
@tablechezanou · Social Media
@tablechezanou

Ready to work
together?

Let's find out if we're the right fit — no commitment, just a conversation.