The person behind
the brand

Precision, passion, and a story unlike any other in Geneva's marketing landscape.

Lakshna Dawaking, Founder of Pixel Digital Media Geneva

Lakshna
Dawaking

Founder & Creative Director — Pixel Digital Media

I'm a digital marketing strategist and brand builder based in Geneva. I founded Pixel Digital Media with one conviction: that great marketing is built on precision, not guesswork.

My background is unconventional for a marketer — I trained in aviation, a world where every detail has consequences and there is no room for error. That discipline is at the core of everything I do. When I work on your brand, I treat it with the same rigour as a flight plan.

I've built and managed brands for restaurants, startups and international businesses — always bringing strategic thinking, creativity, and genuine commitment to results.

If you're ready to build a brand that commands attention in Geneva and beyond, I'd love to talk.

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The principles
behind every project

These aren't just words — they're the standards every client can hold me to.

Precision over guesswork

Every strategy is grounded in data and clear objectives. Nothing is published without purpose.

Transparency always

You'll always know what I'm working on, why, and what results to expect. No smoke and mirrors.

Results, not vanity metrics

I focus on what actually moves your business forward — not numbers that just look good.

Direct partnership

You work with me — not an account manager. Your brand gets my full attention, always.

Local roots, global standards

Based in Geneva, I understand the Swiss market and bring international creative standards.

Long-term thinking

I build brands designed to compound over time — not quick wins that fade.

Client spotlight

Work I'm proud of

Restaurant · Geneva · Ongoing Retainer

A beloved Geneva restaurant with extraordinary food — but a digital presence that wasn't telling its story. We built a community-first strategy that turned diners into genuine advocates.

Through consistent content and targeted local campaigns, their online presence became a real revenue driver. This is what I love doing — taking something special and making sure the world knows about it.

Start your project →
@tablechezanou · Social Media
@tablechezanou

Ready to work
together?

Let's find out if we're the right fit — no commitment, just a conversation.